Globalisation and reduced trade barriers have created a competitive business environment. requiring agri-food firms to adopt a new innovative perspective. This research study examines a network-based business model of a new venture offering services to avocado farmers and its potential impact on customer performance. A theoretical framework of a network-based business model in the agr... https://www.roneverhart.com/2-1-2-x-1-4-x-36-Smooth-Saddle-Threshold-NGP-410-36/